The Problem
Challenges new parents face with their finances
- Expenses exploded overnight — diapers, formula, childcare, gear — but the budget hasn't been updated
- One partner may have reduced income (parental leave, part-time) but spending increased
- 529 plan should be started but it's hard to find room in the budget
- Insurance, FSA/HSA, and healthcare expenses are suddenly a major budget category
- No visibility into how much you're actually spending on the baby vs. pre-baby baseline
How Clarity Helps
Specific solutions for new parents
Problem: Untracked new expenses
Automatic categorization tags baby-related purchases across all accounts. See exactly how much your new addition costs per month.
Problem: Income/expense mismatch
Real-time income and spending tracking shows your actual cash flow, making it clear what adjustments are needed.
Problem: 529 plan starting
Connect your 529 account alongside all other accounts. Track contributions and growth as part of your total portfolio.
Problem: Healthcare expense tracking
Categorize and track insurance premiums, copays, and FSA/HSA spending as a distinct budget category.
Key Features
Category-Level Budgets
Set budgets for baby, healthcare, groceries, and other categories. Get alerts on overspending.
Cash Flow Visibility
See income vs. expenses in real time — know exactly where you stand each month.
529 & Investment Tracking
Track 529 plan alongside other investments and bank accounts in one view.
Recurring Expense Detection
Automatic detection of new recurring charges — formula subscriptions, streaming upgrades, etc.
Real-World Use Cases
Track monthly baby expenses (diapers, formula, childcare) as a dedicated budget category
Monitor 529 contributions and growth alongside emergency fund and retirement accounts
Identify which budget categories increased post-baby and by how much
Set up a healthcare budget to track insurance premiums, copays, and prescriptions
Best entry points in Clarity
Start with the surfaces that best match this use case, then connect them back to your actual accounts, holdings, and planning decisions.
Best-fit workflows
Start with these tools
“After our daughter was born, we had no idea where the money was going. Clarity showed us we were spending $1,200/month more than before. Now we actually have a plan.”
Jessica & Tom P.
Parents of a 6-month-old
Frequently Asked Questions
Can Clarity track 529 education savings plans?
Yes. If your 529 provider supports Plaid integration (most major providers do), your 529 balance and contributions sync automatically alongside your other accounts.
Can I create custom budget categories for baby expenses?
Yes. Clarity supports custom budget categories. Create a 'Baby' or 'Childcare' category and set a monthly limit to track spending.
Does Clarity track FSA/HSA accounts?
HSA accounts that support Plaid integration can be connected and tracked. FSA spending can be tracked through categorized transactions on your connected credit/debit cards.
Can both parents use Clarity?
You can connect both parents' accounts to one Clarity account for a combined household view.